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5 Tips & Tricks To Make Your Instagram Stories Stand Out

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Instagram Stories are a powerful tool for businesses given that there are 500 million daily active Instagram Stories users.

If you are looking to make your Instagram Stories stand out and be noticed by your followers, this article is for you.

5 tips & tricks to make your Instagram Stories the talk of the town:

#1 Use an Editing App

Instagram is all about aesthetics. Your brand’s visuals must be of top quality and should reflect your brand’s overall feel and character.

There is a wide range of mobile apps to help you breathe a new life into your brand visuals. Here are some of the editing apps that Instagram influencers love and use: Over, Unfold, InShot, Hype Type etc.


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Happy Pride Month! Introducing the PRIDE collection, available for a limited time only 🏳️‍🌈

A post shared by Unfold (@unfold) on


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Pink Pig sticker🐷💖Happy Chinese New Year🌟🥟 . . #inshot #happynewyear #happyspringfestival #chinesenewyear #lunarnewyear

A post shared by InShot ( on

#2 Latest design trends

Whether or not you have established your brand’s aesthetics, you can always find new sources of creativity in the latest design trends for photo and video editing. It’s a way to give your brand a shiny new look, make your followers talk about you and attract new eyeballs.

Here are three design trends that are rocking the stage in 2019:

Over is talking about Synth Futurism which is all about glowing neons, geometric shapes, colourful duo-tone gradients and grid landscapes.

Glitter is another trend for Instagrammers looking to stand out in 2019:

The glitch effect or “glitches” were made highly popular by Instagram influencers like Tyra Banks.


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Blue static

A post shared by Tyra Banks (@tyrabanks) on

#3 Use the Quiz sticker

We are all curious to check our knowledge on one given topic or subject. Quizzes take advantage of our natural curiosity and contribute to your Instagram Story organic engagement.


#4 Use Polls

Product reviews are important but no customer likes to spend minutes at a time going through a 20-question survey. You need to make it interesting and entertaining.

The poll sticker is a fun way to get customer feedback and a great tool for engagement.

#5 Challenge Your Followers

Instagram users have high expectations from the brands they follow on Instagram.

They expect your brand to offer them a different experience than on any other communication channels. They expect you to be proactive and find fun ways to keep them connected and engaged.

How can you achieve that?

Create challenges. Make sure your challenges are on brand, but not salesy. Keep them fun and prompt your followers to get creative.

Here’s one example from Dunkin’ Donuts:

dunkin_donuts_instagram_challenge1 dunkin_donuts_instagram_challenge2-min dunkin_donuts_instagram_challenge3 dunkin_donuts_instagram_challenge4 (1)-min dunkin_donuts_instagram_challenge4-min

How do you make your Instagram Stories stand out?

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